Skruf Snus

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Skruf Snus AB
Company typeSubsidiary
IndustryTobacco
Founded2002; 22 years ago (2002)
Headquarters
Sweden
ProductsSnus
ParentImperial Brands
Websiteskruf.se

Skruf Snus AB is a Swedish manufacturer of snus.[1] They were founded in 2002 and launched their first products in 2003.

Skruf snus in its container
Skrufs production in Sävsjö

In 2005, Imperial Tobacco acquired 43.5% of the shares in Skruf Snus AB.[2][3] ITG now owns Skruf Snus after having acquired the remaining shares in July 2008.[4]

With Skruf as its leading brand, Imperial Tobacco had a 40% market share in Norway in 2017.[5]

References

  1. ^ "Skruf Stark Review". snusauthority.com. 2010.
  2. ^ "Skruf Snus tillkännager allians med Imperial Tobacco Group" (PDF) (in Swedish). Skruf Snus. 2006-02-14. p. 1. Archived from the original (PDF) on 2006-07-02. Retrieved 2008-10-06.
  3. ^ Robb M. Stewart and Susanna Howard (September 21, 2005). "Imperial Tobacco Purchases 43.5% Of Skruf Snus". Wall Street Journal.
  4. ^ "Imperial acquires rest of Skruf". Tobacco Journal International. July 28, 2008.
  5. ^ Falck, Lena S. (7 March 2018). "Bikket milliarden". Finansavisen (in Norwegian). p. 19.

External links

Sweden

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