Draft:Just Insure Inc

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About Just Insure

Just Insure, founded by Robert Smithson and headquartered in Los Angeles, California, is revolutionizing the auto insurance industry with its pay-per-mile model. Since its launch in 2000, Just has maintained a sharp focus on profitable growth. From 2021 onward, the company has consistently achieved loss ratios below 100%, with each year surpassing the last. This financial strength is complemented by robust growth, as Just proves out its unit economics and prudently manages costs. Supported by influential backers such as Hannover Re, Trust Ventures, and Machester Story, Just Insure aims to make auto insurance more equitable and cost-effective.

Leveraging telematics technology, Just Insure offers fair and transparent pricing based on actual driving behavior, rewarding safe drivers with lower premiums and reducing traditional insurance biases. The company's approach not only enhances road safety but also provides customers with a seamless and efficient insurance experience.

Competitors

In the competitive landscape of pay-per-mile auto insurance, Just Insure faces several notable competitors:

Metromile: A pioneer in pay-per-mile insurance, offering customers personalized pricing based on their driving habits.

Root Insurance: Utilizes telematics and smartphone technology to assess driving behavior and provide customized insurance rates.

Mile Auto: Provides mileage-based insurance options using simple and straightforward telematics solutions.

Noblr: Combines behavior-based pricing with flexible payment options, focusing on customer-friendly insurance experiences.

Esurance Pay-Per-Mile: A division of Allstate, offering pay-per-mile insurance options to cater to low-mileage drivers.

These companies, like Just Insure, aim to disrupt traditional auto insurance models by providing more personalized and fair pricing based on actual driving behavior.

Fundraising History

Just Insure, a pay-per-mile insurance technology company, has raised $8 million in a funding round. CrossCut Ventures, ManchesterStory, and Western Technology Investments co-led the investment, bringing its total raised to $15.3 million since its inception in January 2019. Trust Ventures led the Series A funding round, and Just Insure is backed by Hannover Re, one of the world's top reinsurers. These funds have been pivotal in advancing Just Insure's technology, expanding its customer base, and enhancing its service offerings. The continuous support from investors reflects confidence in Just Insure's potential to disrupt the traditional auto insurance market and drive significant industry change.

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