B'Twin

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A B'twin bicycle
A B'twin Rockrider 540 S Mountain Bike.

B'TWIN is a trademarked brand of bicycles as well as bicycle parts and accessories marketed by Decathlon.[1]

The bicycles are produced by several manufacturers in Asia and Europe. In 2010, a small part of the assembly process was relocated to France. From 2008–18, more than 1 million bicycles were produced in Portugal. They also sold bike accessories and parts for budget prices.

In March 2018, Decathlon said it planned to drop the B'Twin name completely.[2] Over approximately the following year, the company migrated the B'Twin brand to children's bikes, as part of a branding arrangement that will see new ranges of bicycles, including both road and mountain bikes.

At present, the B'Twin brand is used for folding bikes and some bicycle accessories, in addition to the aforementioned children's bikes.[3]

Ranges

B'Twin's product range includes:

  • Kids' city bikes - City bikes designed for children[4]
  • Tilt - Budget folding bikes available in pedal-powered and electric versions[5]

The B'Twin brand formerly encompassed these additional products which have since been turned into separate brands:[2]

  • Riverside/Original - Entry-level hybrid bikes
  • Triban - Comfort-oriented[2] Road bikes[6]
  • Van Rysel - Performance Endurance road bikes, including some UCI approved models[2]
  • Rockrider - Mountain bikes[7]
  • Elops - Classic city bikes (pedal or electric models)[8]
  • Long distance city bikes - Bikes built for long distance rides, with only pedal-powered versions available
  • ATB bikes - All terrain bikes
  • Nework - A line of active urban bikes, presently discontinued

References

  1. ^ "A Brief History of B'TWIN". DecathlonUK. 10 July 2013.
  2. ^ a b c d Tim, Bonville-Ginn (2021-04-01). "Decathlon bikes range: guide to Triban and Van Rysel bikes". Cycling Weekly. Retrieved 2023-09-04.
  3. ^ "Buy Bike Gear and Equipment Online | Decathlon PH". www.decathlon.ph. Retrieved 2022-07-03.
  4. ^ "Kids Bikes". Decathlon. Retrieved 2023-08-29.
  5. ^ "Folding Bikes". Decathlon. Retrieved 2023-08-29.
  6. ^ Oliver, Bridgewood (2017-11-09). "B'Twin Triban 540 review". Cycling Weekly. Retrieved 2023-09-04.
  7. ^ "Mountain Bikes". Decathlon. Retrieved 2023-08-29.
  8. ^ "ELOPS | Decathlon". www.decathlon.co.uk. Retrieved 2023-08-29.

External links

Retrieved from "https://mdwiki.org/wiki/B%27Twin"